Trucss

Brazil holds the unfortunate distinction of having the highest number of reported killings of trans women worldwide. Many of them resort to concealing their male genitals as a safety measure, employing methods such as duct tapes, strings, and even superglue. Consequently, they often endure extended periods without accessing restroom facilities. Tragically, one of the leading causes of mortality among trans women in Brazil is kidney-related diseases, contributing to the alarmingly high death rates in this community.

Awards// Silver in Cannes (Direct) • Bronze in Cannes (Design) • Shortlist in Cannes (Sustainable) • Gold in El Ojo (Design) • Gold in El Ojo (Direct) • Gold in El Ojo (Pharma) • Silver in El Ojo (Pharma) • Bronze in El Ojo (Film) • Bronze in El Ojo (Brand&Content) • Bronze in El Ojo (PR) • Bronze in El Ojo (PR) • Gold in Creative Club of Sao Paulo Annual (Design) • Bronze in Creative Club of Sao Paulo Annual (Direct)

(CCO) Sérgio Gordilho, (ECD) Gustavo Victorino, (ECD) Nicholas Bergantin, (ECD) Sophie Schonburg, (ECD) Juliana Leite, (CD) Carol Patrocínio, (AD) Gustavo Victorino, (AD) Guilherme Martins, (AD) João Corazza, (CW) Nicholas Bergantin, (CW) Juliana Leite, (CW) Bruno Reis, (CW) Sophie Schonburg, (Illust) Gustavo Victorino

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